Bac à Bac+3

Bachelor in Marketing and International Relations

Presentation

Fully taught in English, this program is a 3 year course that allows new and transfer students to think internationally, take initiatives and work in culturally diverse teams in order to become future business leaders.
It is the right choice for students who are willing to start a career in international business.

Throughout this six-semester program, students will improve their knowledge and qualifications, enhance their personal and interpersonal skills and become operational for the fields of management, marketing and international trade.

Details

Titre de Manager du Développement International

Délivré par ESGCV-ESGCI, NSF 312p - Niveau I (FR) 7 (Eu). Enregistré au RNCP par arrêté du 25/02/2016 publié au JO du 17/03/2016

 

Objectifs

  • Appréhender les dimensions stratégiques, opérationnelles et managériales de la fonction marketing.
  • Se familiariser au pilotage de l’activité en participant à la réalisation de projets réels d’entreprises partenaires.
 

Internship / Sandwich Training

1ST YEAR
2 MONTHS

Discovery internship abroad : Humanitarian project, summer job, associative project…”

2ND YEAR
2 MONTHS

Company Internship (France or international stage)

3RD YEAR
3 MONTHS

Specialization internship (France or international stage)
Sandwich training possibility (contract of professionalization

Diploma

Bachelor degree recognized by the French State : Titre de "Responsable de la Communication" d'ESGCV-IICP, NSF 312p - Niveau II (FR) 6 (Eu). Enregistré au RNCP par arrêté du 18/04/2013 publié au JO du 28/04/2013 (en cours de renouvellement)

Admission Requirements

  • Year 1 : High School diploma completed + IELTS 5.0 or equivalent
  • Year 3 : Minimum 2 years of undergraduate completed in a business area + IELTS 5.5 or equivalent

Highlights

  • Full english track
  • 2/3 of foreign students
  • IACBE accredited
  • 75 foreign universities partners
  • 3 double degrees possible in Ireland or United-Kingdom (3rd year)
  • Sandwich training (3rd Year)
  • Real-world business exposure
  • Guest lectures and visits
  • Company visits
  • Field research
  • Case studies
  • Team-work

Program Courses

1st Year
2nd Year
3rd Year
  • Quantitative Methods
  • Business Management
  • Making the Global Economy
  • International Relations
  • International Technology Skills
  • Economics
  • Principal of Marketing
  • Introduction to Law
  • Effective Communication in English
  • Introduction to Accounting
  • Business English
  • Foreign Languages

+ Internship

  • Managerial and Financial accounting
  • International Business
  • Human Resources
  • Sales Management
  • Negotiation Skills
  • Micro & Macro Economics
  • Contemporary International Studies
  • Marketing Research
  • IELTS Qualification
  • International Business Law
  • IT (Excel)
  • Intercultural Management
  • Professional English Writing
  • English for Oral Skills
  • Foreign Languages

+ Internship

  • Geopolitics
  • International Marketing
  • Entrpreneurship Management
  • Anglo-Saxon Accounting and Finance
  • Sales Negotiation
  • International Business Development
  • Business Law
  • Organisation behaviour
  • E-Business
  • Strategic Management
  • Projects Management
  • Investments & Financial Markets
  • International Diplomacy
  • Public Speaking
  • Foreign Languages

+ Internship

Career Path

  • Export Area Manager
  • Regional Area Manager
  • International Purchasing Coordinator
  • International Marketing Coordinator
  • International Sales Coordinator
  • Consultant

And in time…

  • Director of Subsidiary Company
  • Director for International Marketing